✦ Responsibilities
Business Strategy & Planning
• Track market trends, competitors, and emerging client needs in the Thai technology market to guide strategy.
• Set annual business plans and strategies with clear revenue targets.
• Define the business model, target market, and pricing to strengthen our position as a leading software house.
• Build PR and media strategies with marketing to boost brand visibility and generate leads.
• Work with technical and pre-sales teams to craft winning solutions and tailored proposals or presentations that clearly show business value and ROI.
• Report pipeline status, forecasts, and insights to senior leadership.
New Business Development
• Build business models and go-to-market plans for new products or semi-productized services, including value proposition, pricing approach, sales channels, and launch priorities.
• Conduct product market research to define target customer segments and maintain a contact list ready to reach.
• Engage key decision-makers through outbound outreach, networking, and referrals.
• Prospect, qualify, and build a strong sales pipeline across enterprises and SMEs in Thailand.
• Validate product-market fit by collecting client feedback, testing value propositions, and identifying practical use cases for new product opportunities.
Client Relationship Management
• Represent the company across clients, partners, industry, and media engagements.
• Serve as the client's main point of contact during pre-sales and onboarding.
• Gather client feedback and work with delivery teams to meet expectations.
• Build long-term client relationships that drive repeat business and upsell/cross-sell opportunities.
✦ Requirements
• 3 years+ of B2B sales experience in software, IT services, SaaS, or tech consulting.
• Proven track record of meeting or exceeding sales targets.
• Experience in product market research, competitor analysis, business model development, or go-to-market planning is a plus.
• Understanding of software development, digital transformation, or IT outsourcing services.
• Understanding of software development lifecycle (SDLC).
• Strong business understanding and strategic planning skills.
• Strong passion for problem solving, client engagement, relationship building, and consultative selling.
• Excellent communication and presentation skills in both Thai and English.
